Marketing and Advertising

At Pop-A-Lock we have been developing and refining our marketing and advertising tools and strategies for more than 15 years – and we look forward to sharing our experience and expertise with each of our franchisees.

We have established the Pop-A-Lock Advertising Fund in order to pool the advertising fee payments from all of our franchisees. This fund is used to further brand recognition and business development for the franchise system as whole – which in turn benefits each of our franchisees.

As a franchisee, our Advertising & Marketing department will be available to you, offering advice, guidance and resources for your advertising and marketing needs. Also available to you at no charge will be our Yellow Pages advertising consultant, who provides expert advice on Yellow Page directories and advertisements based on over 40 years of experience in the industry. Since our consultant is compensated by us and does not represent any publisher or broker, you can be confident that his advice is fair and unbiased.

One of the most effective marketing tools we offer you is our national toll free dispatch number – 1-888-POP-A-LOCK – that routes automatically to your local dispatch number when a customer calls from your franchise area. This number is a free call and can be used as a handy mnemonic in all of your advertising.

Your franchise can also benefit from the acclaimed Pop-A-Lock Emergency Car Door Unlocking (EDU) Program. Under this program, we pledge to open a vehicle for free any time human life is in danger (usually when a child is locked inside). Nationwide, Pop-A-Lock has already rescued hundreds of thousands of children, and routinely saves hundreds of kids every day, 365 days a year. This program will make a valuable contribution to the communities that you serve – and is also a memorable way to distinguish your business from the competition. In addition, it helps you and Pop-A-Lock as a whole to build strong relationships with police, fire and other emergency services.